
题名:
Sunny days : the children's television revolution that changed America
个人著者:
GVPL_EDITION:
First Simon & Schuster hardcover edition.
PUBDATE:
2020
GVPL_PUBLICATION_INFO:
New York : Simon & Schuster, 2020.
©2020
物理描述:
xxii, 326 pages : illustrations ; 24 cm
ISBN:
9781501137808
摘要:
"In 1970, in soundstage on Manhattan's Upper West Side, a group of men and women of various ages and races met to finish the first season of a children's TV program. They had identified a social problem: poor children were entering kindergarten without the learning skills of their middle-class counterparts. They hoped, too, that they had identified a solution: to use television to better prepare these disadvantaged kids for school. No one knew then, but this children's TV program would go on to start a cultural revolution. It was called Sesame Street. Sesame Street was part of a larger movement that saw media professionals and thought leaders leveraging their influence to help children learn. A year and a half earlier, Mister Rogers' Neighborhood premiered. Fast on its heels came Schoolhouse Rock!, a video series dreamed up by Madison Avenue admen to teach kids times tables, civics, and grammatical rules, and Free to Be ... You and Me, the TV star Marlo Thomas's audacious multi-pronged campaign (it was first a record album, and then a book and a television special) to instill the concept of gender equality in young minds. There was more: programs such as The Electric Company, Fat Albert and the Cosby Kids, ZOOM, and others followed, and captivated young viewers. In Sunny Days, bestselling author David Kamp takes readers behind the scenes to show how these programs made it on air. Sunny Days captures a period in children's television where enlightened progressivism prevailed, and shows how this period changed the lives of millions. Nothing had ever happened like this before, Kamp forcefully and eloquently argues, and nothing has ever happened like it since.
LANGUAGE:
英文