Title:
Influenced : the impact of social media on our perception
Author:
Publication Date:
2022
Publication Information:
Lanham, Maryland : Rowman & Littlefield Publishing Group, [2022]
©2022
Physical Description:
xxii, 297 pages : illustrations ; 22 cm
ISBN:
9781538164198
Abstract:
Unpacks what happens to our brains and our behaviors each time we click 'Like' or even just scroll for new content on social media. Through interviews with top influencers, the latest studies, and pop-culture anecdotes, and Dr. Boxer Wachler's own expertise as both a scientist and an influencer himself, he reveals how influence works.
Contents:
Confessions of an influencer -- We are all under the influence -- Hooked on clicks -- Following the herd -- Brain cravings -- Easy prey -- It's all an illusion -- Imminent danger -- Celebrity sells -- Sexual solicitations -- Driven to distraction -- Clicks and cults -- So, you want to be an influencer -- Living with social media -- The future of social media influence.
Language:
English
