Title:
Invisible influence : the hidden forces that shape behavior
Author:
Edition:
First Simon & Schuster hardcover edition.
Publication Date:
2016
Publication Information:
New York : Simon & Schuster, 2016.
©2016
Physical Description:
vi, 264 pages : illustrations ; 22 cm
ISBN:
9781476759692
Abstract:
Explores the subtle, secret influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat.
General Note:
Front cover includes a lenticular overlay so that the words "Everyone's reading it!" appear over the title when the book is tipped.
Contents:
Monkey see, monkey do -- A horse of a different color -- Not if they're doing it -- Similar but different -- Come on baby, light my fire -- Conclusion: Putting social influence to work.
Language:
English
