Title:
The power of broke : how empty pockets, a tight budget, and a hunger for success can become your greatest competitive advantage
Author:
Added Author:
Edition:
First edition.
Publication Date:
2016
Publication Information:
New York : Crown Business, [2016]
Physical Description:
x, 269 pages ; 22 cm
ISBN:
9781101903599
Abstract:
"Here, the FUBU founder and star of ABC's Shark Tank shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why? Because starting a business from broke forces you to think more creatively. It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically, and market your ideas more imaginatively. It forces you to be true to yourself, stay laser focused on your goals, and come up with those innovative solutions required to make a meaningful mark."--Front dust jacket flap.
Contents:
The power of broke -- Rise and grind -- Money changes everything -- What it is -- Broke isn't just personal -- Be the change -- A final thought : bringing it all home.
Genre:
Language:
English
