Title:
The power of habit : why we do what we do in life and business
Author:
Publication Date:
2012
Publication Information:
Toronto : Doubleday Canada, c2012.
Physical Description:
371 p. : ill. ; 24 cm.
ISBN:
9780385669740
9781400069286
9780385669764
Abstract:
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.
General Note:
Some copies have an afterword by the author.
Contents:
Prologue : the habit cure -- -- pt. I. The Habits of Individuals -- 1. The habit loop : how habits work -- 2. The craving brain : how to create new habits -- 3. The golden rule of habit change : why transformation occurs -- -- pt. II. The Habits of Successful Organizations -- 4. Keystone habits, or, The ballad of Paul O'Neill : which habits matter most -- 5. Starbucks and the habit of success : when willpower becomes automatic -- 6. The power of a crisis : how leaders create habits through accident and design -- 7. How Target knows what you want before you do : when companies predict (and manipulate) habits -- -- pt. III. The Habits of Societies -- 8. Saddleback Church and the Montgomery Bus Boycott : how movements happen -- 9. The neurology of free will : are we responsible for our habits? -- -- App. A reader's guide to using these ideas.
Language:
English
