Cover image for Visual public relations : strategic communication beyond text
Title:
Visual public relations : strategic communication beyond text
Publication Date:
2018
Publication Information:
Abingdon, Oxon ; New York, NY : Routledge, 2018.

©2018
Physical Description:
xii, 203 pages : illustrations, maps ; 25 cm.
ISBN:
9781138064669
Contents:
Visual and spatial public relations : strategic communication beyond text / Simon Collister and Sarah Roberts-Bowman -- Visual dimensions of public relations -- Public relations as visual meaning-making / Kirsten Kohrs -- Comic books, science (fiction) and public relations / Ian Horton -- Picturing statistical narratives : a century of data visualisation in public relations practice / Jon Cope and Mark Wells -- Spatial dimensions of public relations -- Limits or opportunities for strategic communication? the role of space and place in mediating Demo2012 / Simon Collister -- The communicative function of public spaces / Noureddine Miladi -- A time and place: the Las Vegas Mob Museum's experiential public relations / Jessalynn Strauss -- Researching visual and spatial public relations -- A visual history of BP's use of public relations after deepwater horizon / Nick Lovegrove -- Environmental multi-modal communication: semiotic observations on recent campaigns / Andrea Catellani -- Experimental communication research : combining multi-modality methodologies with laboratory research -- Anna-sara fagerhom and karina göransson -- Conclusions and future directions / Simon Collister and Sarah Roberts-Bowman.
Language:
English
Holds: