Examines the beginnings of the movement by profiling Reies Lopez Tijerina and the land grant movement in New Mexico in 1966 and 1967. It shows how Tijerina's fight to convince the federal government to honor the Treaty of Guadalupe Hidalgo (1848) galvanized Mexicans and Mexican Americans across the Southwest. It then moves on to discuss Rodolfo (Corky) Gonzales and his founding of the Crusade for Justice in Denver in 1966. Focusing on the importance of his poem I am Joaquin, it highlights how Gonzales reached out to Chicano youth. This segment is useful for its discussion of the roots of Chicano nationalism through its affirmation of cultural identity grounded in Aztec myths such as that of Aztlan, the mythical Chicano homeland.